SENIOR PRODUCT DESIGNER
AVAILABLE
Aravind R.
Product design informed by cognitive
science and human behavior.
~9 years turning ambiguous, high-stakes problems into shipped products — from 0→1 products to robust service. I design the behaviour a product should produce, then prove it changed. Currently Product Designer 4 at Nutanix.
Bengaluru . India
00 /
Positioning
A point of view, not a service.
I take on ambiguous, cross-team product problems — using research and systems thinking to turn conflicting priorities into clear direction. Beyond my own craft, I care about raising the bar for the teams around me: mentoring designers, building frameworks others reuse, and making sure design shapes strategy rather than just executes it.
~9
+ yrs
Leading product design across enterprise
11
+ yrs
Overall Industry Experience
0
1
Net-new platform shipped to GA
5
brands
Nutanix . IBM. Software AG. Blackbuck . UST Global
01 / Selected
work
Case studies.

2023
SOFTWARE AG
ENTERPRISE B2B · 0→1
~16 MONTHS
API Control Plane
APIs, runtimes and data planes lack unified health visibility. Teams can't spot performance issues or assess deployment impact, leaving a critical operational gap."
Role — Product Designer IV · end-to-end UX, IA, Customer validation · Beta May 2023 → GA Dec 2023
0→1
From concept to GA release
1st
Product to ship in new design system
IBM adopted
IBM bought the product as part of webMethods

2021
BLACKBUCK ·
B2B ·
~1 MONTH
GPS Fullfillment
Redesigned GPS portal to handle 4x order growth. Rather than redesign the UI, I mapped the workflow first—discovering bottlenecks lived in the process, not the screen. My solution transformed both operations and the interface
Role — Senior Product Designer · end-to-end UX, IA, Customer validation ·
1 month
4x
Monthly orders processed(1,500 to 6,000)
96%
Online pending time reduction
74%
Order in delivered state reduced

2020
BLACKBUCK ·
B2B ·
~2 MONTHS
BlackBuck Pro App
This is an operations app for field teams handling task execution after a resource is assigned. Field coordinators source and select partners based on cost and performance, then hand off execution to on-ground teams. Moving from a web portal to a mobile app helped boost field productivity.
Role — Product Designer · end-to-end UX, Customer validation · 1 month
100%
Adoption by field agents

2026
NUTANIX ·
B2B ·
~2 MONTHS
VM Migration Flow Redesign
To redesign the VM migration flow in Nutanix Move, Currently research is done to capture the end to end migration flow. Even outside the current product, Comp Analysis for understanding what other companies are providing.
Role — Product Designer 4 · end-to-end UX, IA, shared analytics system, customer validation · May 2026 → Work in progress
Work in Progress
Research stage completed. Entered ideation phase
02 / Key
achievements
Impact & recognition.
A
0→1 shipped to GA
Took a net-new enterprise control plane from blank
canvas to general availability with early-customer
adoption.
B
Systems leverage
One reusable widget grammar across runtimes & APIs; first adopter of Delite 2.0, feeding gaps back to the system team.
A
Award-winning
Above and Beyond Awards· Best designer of the quarter
03 / Design
philosophy
How I think.
"A good design experience leverages and influences customer behaviour
simultaneously."
Grounded in Behaviour & Cognitive Psychology — the lens behind every project above.
04 / Skills &
expertise
What I bring.
STRATEGY & PRODUCT
Problem reframing under ambiguity
Product vision & roadmap
0→1 & scaling
Business-outcome framing
CRAFT & SYSTEMS
Design systems support at scale
Interaction design & IA
AI powered UX reserach
Experience design
LEADERSHIP & RESEARCH
Mentoring young designers
Qualitative research
Cognitive psychology
Cross-functional influence
2026 Aravind R
Available for fulltime
Aravind
Work
About
Contact
Available for work